Forward Our Republic Driving
Back when I was a teenager and thought vehicles an important means of branding, I was a GM guy, especially Pontiacs. Somehow, my group of friends seemed inclined to believe the hostile interpretation of Ford as an acronym for “Fix or Repair Daily.” Since its government bailout, however, I’ve sworn off GM, despite the money toward a new car still lingering as an earned benefit on my GM Card.
For that reason, was thrilled to come across these two stories on the same day, not long ago. The un-bailed-out Ford is doing relatively well:
Ford is on a roll.
Its popular new cars and trucks are grabbing a bigger share of the U.S. market. It’s about to erase a big chunk of its health care debt. And it’s adding a significant number of jobs for the first time in five years.
On Tuesday, the automaker said it made $1.7 billion from July through September, a jump of nearly 70 percent from a year earlier and its sixth consecutive quarter in the black.
The second article notes that it isn’t merely a quirk of the market:
The most problem-free cars and trucks are made by Honda and Toyota, but Ford is closing in fast and General Motors is making big quality improvements, according to Consumer Reports magazine’s 2010 reliability rankings.
The first paragraph lumps the American companies together, but there’s a substantial difference of degree. Ford is the number 10 make, while GM’s highest is Chevy, at 17. Indeed, Ford has “several individual models that were better quality than Toyotas.”