One for 640
People apparently take radio show ratings seriously. I suppose that should be obvious, but especially on as anonymous a medium as radio waves transmitted indiscriminately over the air, I’ve never understood how anybody can state with confidence the number of listeners to any given show.
That said, I’m a little bit surprised that the Arbitron diary scandal hasn’t had greater repercussions for John DePetro. Although, the news that a handful of surveys could make that much difference is striking enough that the “my wife didn’t realize the impact” excuse is not wholly implausible.